
If you are the Lucknow business owner who still posts on and does not see much results online, you are not alone. The amount of time spent on Facebook, Instagram, LinkedIn or overall social media marketing will not always result in tangible leads.
The good news? When it is locally directed and professionally handled, social media is most effective. With the proper social media strategy, your posts will get to the right people at the right time—and turn them into paying customers.
Over 80% of urban consumers check social platforms daily, making social media the fastest way for local brands to build awareness and trust. Lucknow businesses have reported up to a 65% increase in inbound inquiries after launching targeted campaigns—while traditional advertising struggles to keep pace.
Suppose that your brand catches the eye of a young professional in Gomti Nagar, right as he is researching your service. Using geo-targeted ads in Lucknow, your campaigns attract locally based people who are most likely interested in your products or services.
Benefits of Local Social Media Marketing:
Generic posts won’t cut it. To convert Lucknow’s social media users, your content must resonate locally.
Proven content strategies for Lucknow businesses:
Local content builds authenticity. People want to see that you understand their world and can deliver real value.
Success starts with audience targeting. Whether your restaurant is in Mahanagar or your B2B office is near Riverfront, reaching the right crowd is critical.
How e.Soft Technologies supercharges targeting:
With local expertise and advanced analytics, e.Soft ensures your marketing budget delivers maximum reach and high-quality Lucknow B2B leads.
Businesses across the city rely on e.Soft for measurable, local results.
What sets us apart:
This local insight often triples campaign results compared to generic marketing.
You focus on running your business—we’ll grow your brand and customer base locally.
Don’t let your next customer scroll past. Partner with e.Soft Technologies for locally-driven, lead-focused social media marketing in Lucknow.
Get a free audit, strategy session, and custom proposal today. Let’s turn engagement into real business.
Measures such as clicks, inquiries, and direct messages can track performance. Monitoring posts that get the most attention and optimizing your approach ensures your marketing budget works efficiently.
Volume is less important than consistency. A few posts per week keep your brand visible, and posting according to local events or trending hashtags can generate more interest and potential leads.
Facebook and Instagram suit B2C businesses well, as they will attract a high number of engaged local viewers. LinkedIn is suitable for B2B businesses aiming at decision-makers, whereas WhatsApp groups and community platforms are useful for hyper-local lead generation in Lucknow.
Yes. With audience-specific targeting, localized content, and ongoing optimization, businesses often double or triple their qualified Lucknow B2B leads in 3 months.
Organic growth builds trust, but paid ads deliver instant reach. A mix of both—especially geo-targeted ads—offers the best results.
Warehouse Management Software
An eCommerce platform specializing in home improvement, home goods, and outdoor products, aims to serve as a comprehensive source for household essentials. Life and Home gained popularity, resulting in a substantial increase in orders from various platforms.
Life and Home partnered with e.Soft to develop warehouse management software. This innovative solution automated the entire workflow of their warehouse operations, particularly focusing on inventory management.
By streamlining processes and ensuring accurate inventory tracking, the software helped Life and Home fulfill orders promptly and minimize delays.
This collaboration underscored Life and Home’s commitment to leveraging technology to enhance operational efficiency and customer satisfaction in the competitive eCommerce landscape.
Software Development
Shia PG is one of the Premier institutions based in Lucknow. their vast education and management activities required sophisticated software for precision, punctuality, and accuracy. they needed this software to automate various activities of their education system. e.Soft supported them with manual processes with highly responsive and easy-to-use software.
To fulfil the client’s requirements, e.Soft designed and developed comprehensive software that automates end-to-end activities of the institution right from student admissions to generating iCards, all using its cloud-based system.
The software developed by e.Soft manages all the routine as well as complex activities with precision. It has simplified all the major detailed activities of the admission management system.
The administrative processes of the Shia P.G. College were enhanced with our automation software.
Joint Secretary Manager
Automated Cloud Security Compliance with Cloud RAXAK - RAXAK Protect
The National Payments Corporation of India (NPCI) is a leading organization in India, responsible for operating retail payments and settlement systems. Given the critical role NPCI plays in India’s financial infrastructure, maintaining a robust security posture across its cloud environments is vital for protecting sensitive data, ensuring regulatory compliance, and preventing unauthorized access.
Cloud Raxak has partnered with e.Soft since our founding in 2014. All our product development activities, and our web presence has been exclusively developed by the talented engineers at e.Soft.
Throughout our continuing engagement, e.Soft has been responsive to our changing skill-set needs ranging from Python development, front-end development, testing, and web management in a flexible and timely manner. We simply could not have developed a world-leading best-in-class security product, winner of the Gartner Cool Vendor award, and deployed at some of the most demanding financial sector companies without this support.
Thank you e.Soft!
CEO
Technical Support
ChannelSale equips online Sellers with cutting edge powerful software solutions and expert services for automating sync of product listings, inventory, orders across various eCommerce platforms globally via a single software interface. e.Soft offers technical support to their business.
With a wide range of technological solutions and a highly experienced team they delivered excellent technical support to our business. They met our demands by providing undivided attention and support and made sure our business was scaled up successfully.
CEO
Software Solutions
Infinity Group is a prominent leader in the automotive aftermarket products industry across West Africa. e.Soft provided Infinity Group with a tailored, all-in-one software solution designed to address their specific operational needs, like import and forex management, inventory management, complex operations, legacy systems, and more.
When Infinity Group was expanding its network of retail sales and service centers across Nigeria and Ghana, e.Soft stepped in with a much-needed robust system to manage its complex import, forex, and inventory operations.
e.Soft’s custom-developed software addressed these needsby automating processes, integrating critical business functions, and providing real-time data and analytics. This solution empowered Infinity Group to streamline their operations, reduce manual errors, and scale confidently across the region.
We’ve been working with e.Soft Technologies since September 2024, and it’s been a really smooth collaboration so far. Their team worked closely with ours and helped speed up both our app and website development. We’ve been able to launch features faster, improve stability, and give our users a better overall experience. They’re responsive, easy to work with, and quick to adapt whenever things shift. It’s been a positive experience, and we’re looking forward to continuing the partnership.
Co-Founder